How to Run a Fanvue Promotion (Without Undercutting Your Price)

Fanvue gives you three promotion tools: promotional offers, subscription bundles and free trial links. This guide focuses on offers and bundles, and shows how free trials compare. Fanvue's promotions guide describes them as a way to bring in new fans and win back ones who've drifted. Choosing well matters, because Fanvue's help centre says how a fan joins makes a big difference to how long they stick around.

💜01. The promotion tools Fanvue gives you

A promotional offer is either a free trial or a discounted first-month subscription. Fanvue says you can aim it at all fans, new fans, expired fans or followers. That targeting is what makes offers useful for specific moments, like winning back fans whose subscriptions have expired.

A subscription bundle is a discount for committing longer. Fanvue lets you offer up to 50% off a 3, 6 or 12-month subscription, paid upfront. An older Fanvue settings article adds that bundles can lift both retention and upfront earnings.

Free trial links are unique, shareable links for specific campaigns. To make one, go to Creator Tools, then Tracking Links, and choose "Create new free trial link". The same May 2025 article says these links help you target different audiences and measure how well a campaign works.

💜02. How to set one up

Fanvue's help centre points to Creator Tools, then Promotions. From there, it says you pick "Create promotional bundle" and select a discount and duration, or "Create promotional offer" and follow the instructions to set up a Free Trial or First Month Discount.

Fanvue has moved these menus before, so if Promotions isn't where the help centre says, ask Fanvue's support chat.

Once it's live, tell people. Fanvue suggests launching a promotion alongside a mass message, so fans see it as a specific moment worth acting on. To send one, Fanvue says to open messages, select "new message" with the + icon, and pick individual fans or a whole list.

Beyond Fanvue itself, its promotion guide suggests a simple, direct post on X highlighting an exclusive, limited-time offer for your audience.

💜03. Which promotion keeps fans longest

Fanvue's help centre looked at subscription tenure across the platform, and the three promotion types land very differently. It says subscription bundles perform best: only 1 in 8 bundle fans churn in the first month, and 4 in 10 are still subscribed after 90 days or more. They also spend about 3.5 times more after their first month than fans who join for free.

Free trials and free trial links land in the middle, with about 1 in 4 fans sticking around past 90 days. Fanvue says these are typically lower-value fans who spend around 5 times less over their lifetime than paying subscribers. That makes them good for bringing in traffic, not for retention.

Time-limited discounts churn fastest. Fanvue says about 7 in 10 of those fans leave within the first month, and only 1 in 5 stay past 90 days. It still calls them worth using, as long as you expect to work harder to keep those fans engaged.

Fanvue's explanation is simple. A bundle locks in months of commitment upfront, so the fan has made a real commitment before they even start. A short-term discount only has to win someone's attention for a single moment.

💜04. Don't undercut your own price

Fanvue's advice follows from those numbers. When you want to discount, default to a bundle, which Fanvue calls the healthiest way to offer a lower price. Use time-limited discounts sparingly, aimed at a specific group and moment: a win-back for expired subscribers, a launch or a seasonal push, rather than one left running all the time.

Constant discounting has a cost. Fanvue says it signals that your regular price isn't the real price, and fans learn to wait for the next deal instead of subscribing now. So target offers narrowly, at expired fans or followers who haven't converted, instead of running the same promo for everyone.

Fanvue already sorts your fans into lists, including Expired Subscribers, Followers and Free Trial Subscribers. That makes it easy to match each offer to the right people: a win-back message for expired fans, or a nudge toward subscribing for followers who haven't paid yet.

Plan for free trials to convert only a minority of fans long-term, rather than being surprised by it. Before a trial ends, Fanvue's messaging guide suggests reminding those fans what they'll lose, perhaps alongside an offer such as a discounted first month.

A discount can also reward fans who stay, not just attract new ones. Fanvue's PPV guide suggests a pay-per-view discount for re-subscribers as a renewal incentive, and an older retention article suggests messaging fans a few days before their renewal date to promote it.

💜05. A free place to be found: FreeVues

Every promotion needs fans to reach your page first, and a free FreeVues listing is one channel for that. FreeVues also runs round-ups: once you're listed, you can opt into next month's round-up for your niche.

FreeVues isn't affiliated with Fanvue, and listing there is free with no time limit. Getting listed takes one tap to connect with Fanvue, approved on Fanvue's own screen, and under a minute in all.

Add a Fanvue tracking link during setup and name it "FreeVues", and your Fanvue dashboard will show the clicks and subscribers it sends, so you can judge it like any other channel.

List yourself free on FreeVues →

💜06. One honest tip

Decide what a promotion is for before you create it. If you want a longer commitment, Fanvue's advice points to a bundle. If you want to win back expired fans or mark a launch, a short, targeted discount fits. If you want traffic, a free trial does that job, as long as you expect only a minority to stay long-term.